|
||||||||||||||
Programs : Recognition |
||||||||||||||
Program Awards Home Safety Council’s award-winning programs educate and empower families to take actions that help keep them safer in and around their homes. The following programs have been recognized by leading organizations in the fields of volunteerism, public relations and Web site development. Lowe's Heroes Points of Light Citation of Excellence In March 2002, the Points of Light Foundation, a nonpartisan nonprofit organization devoted to promoting volunteerism, honored Lowe's for its corporate volunteerism program, Lowe's Heroes. The Foundation selected a total of eight companies based on how well they successfully integrated employee volunteer programs into core business operations and offered a supportive environment that inspires and enables employees to volunteer in the communities in which they live and work. PRSA Chicago Skyline: Community Relations In April 2002, the Chicago chapter of the Public Relations Society of America (PRSA) recognized the public relations work done on behalf of the Lowe's Heroes program. The Skyline Awards honor Chicago-area public relations practitioners who, in the judgment of their peers, have successfully addressed a contemporary issue with exemplary professional skill, creativity and resourcefulness. Great Safety Adventure Gold Halo Award The Home Safety Council and Lowe’s received the 2004 Gold Halo Award for best cause marketing event at the 2nd Annual Cause Marketing Forum. The Cause Marketing Halo Award honors companies and organizations who give back to the community through creative and effective cause-marketing campaigns. Read more about the award Silver Reggie Award The Great Safety Adventure earned national acclaim winning a 2002 silver Reggie Award. GSA was recognized in the cause and community outreach promotion category. National Health Information Awards for Total Health Information Program In 2001, the Health Information Resource Center recognized Lowe's Great Safety Adventure for its accurate and appealing information and teaching tools. The National Health Information Awards program is designed to establish a seal of quality for consumer health information. The award itself recognizes the best consumer health information programs and materials from organizations throughout the nation. PR Week Honorable Mention, Cause-Related Campaign of the Year In February 2002, Lowe's Great Safety Adventure was named honorable mention and runner-up for the PR Week Awards in the Cause-Related Campaign of the Year category. The traveling home safety tour had a record year in 2001, increasing exhibit attendance and media coverage, and recording its second life-save success. PR Week a weekly magazine for the public relations industry. This award recognizes a campaign that uses or integrates a social cause to promote or enhance corporate image or specific products/services. CodeRedRover.org
USA Today Education's "Best Bet" |
|||
|